2022 Super Bowl Breakfast: How Giving Back Has Built A Community of Faith

2022 Super Bowl Breakfast: How Giving Back Has Built A Community of Faith

PHOTOS COURTESY OF ATHLETES IN ACTION

Since its inception in 1988, the Super Bowl Breakfast has been the cornerstone of Super Bowl weekend and will kick off on Saturday, February 12, 2022 at the JW Marriott Los Angeles L.A. LIVE. It's one of those rare moments where athletes, coaches, fans, and the local business community come together to be inspired and celebrate the men in the league who’ve given back in unique ways. “For those that may not have tickets to the game, the breakfast is a great way to be up close and personal with the NFL stars that you see on TV every week,” reveals Terry Bortz, Director, Special Projects, Super Bowl Breakfast.

For two hours, over 1,400 attendees get to be entertained, watch highlights on the big screen, hear stories of hope from featured speakers and bear witness to the pièce de resistance—the presentation of the AIA® Bart Starr Award.

"People tell stories at the Super Bowl Breakfast that they don’t tell anywhere else. It’s also a great opportunity for our local host city sponsors to make an impact in their business community.” – Terry Bortz, Director, Special Projects, Super Bowl Breakfast

Bortz, who has directed the event for the past 30 years, understands why some may perceive it as one that rivals the game itself. “People tell stories at the Super Bowl Breakfast that they don’t tell anywhere else. It’s also a great opportunity for our local host city sponsors to make an impact in their business community. I’ve had people write to me and say that the Breakfast was the best part of the weekend. When you have someone like Tony Dungy or Benjamin Watson stand up and share their faith, that’s powerful; and they do it in such an engaging way that even if you don’t agree with the message, it gives you something to think about.”

With many fun and faith-based elements that comprise the program, the prestigious award presentation drives the purpose of the event.  Named in honor of the late NFL Hall of Famer, the AIA® Bart Starr Award is one of two awards (the other is the Pro Bowl), where nominees are voted on by their peers. Starr came up with the criteria for the award himself and was adamant that the nominees not only exhibited outstanding character, integrity, and leadership on and off the field, but that they were committed to giving back for the long haul.

Each team can nominate a player based on the number of years in the league, amount of community service, and a personal recommendation from someone who knows them.

As in years past, the 2022 nominees: Derek Carr, Kirk Cousins, Chris Harris Jr., Cam Heyward, Micah Hyde, Cooper Kupp, Devin McCourty, Jason McCourty, Raheem Mostert, and Russell Wilson, exemplify Starr’s criteria. 

You’ll find that most of these players “…are really humble people. They don’t necessarily want the recognition. They want to do the community service and give back in private, but they know that they are making an impact by being present and making public what they do,” Bortz maintains.

This year, attendees can also expect powerful keynote speeches from Frank Reich, Head Coach, Indianapolis Colts and Anthony Muñoz, Cincinnati Bengals, 1980-1992, Pro Football Hall of Fame. Reich and his wife Linda recently started a new organization, called kNot Today, that provides services for sexually abused, exploited, and trafficked children. Muñoz has been committed to making a tangible difference in the lives of youth across the Tri-State through the Anthony Muñoz Foundation (AMF). Both are men of faith and are not shy about using their platform to spark conversations about life, family, and football that help to build community.

The Super Bowl Breakfast has always been rooted in faith, oneness, growth, and hope. Once you look beyond the glamorous facade that being in a room filled with NFL royalty can bring, the results can be, as Bortz puts it, “life-changing.” And that sounds like a formula for success. 

For tickets, visit superbowlbreakfast.com or call 800-416-9472.

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